BALLANTINE’S & BOILER ROOM

PROJECT: BALLANTINE’S & BOILER ROOM (STAY TRUE JOURNEY’S MEXICO)
CLIENT: PERNOD RICARD – BALLANTINE’S
AGENCY: RESIDENCIA

Boiler Room and Ballantine’s present Stay True Journeys, the first Boiler Room sessions launched for Mexico and LATAM, setting up a global brand campaign including countries like Poland, Germany, Chile and Brazil, with +2M views of the streaming sessions and full media coverage by the main music and lifestyle sites and blogs.

 

Role: Strategy & Creative

Client: Pernod Ricard - Ballantine's